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The social networks business plan, de David Silver

2009, John Wiley & Sons. 177 pages-essay.
Silver is the guru of social networking guru, having himself founded a large number of them and having belonged to a venture capital firm that has invested money in hundreds of start ups. His style is aggressive, funny, and his constant references to the theater as a metaphor for the entrepreneurial world, very intriguing. Silver (again) said death of advertising as we know it, and announces that he is being replaced by which he defines recommender communities. non-professional words maximum confidence recommend products and services to other members of the community, in order to be useful. The book's thesis is that you can make money or much money to drive one or many of these communities, and illustrates 18 ways to do such as talks to sell the stock of members from manufacturers, or reports or create cards ... Visa affinity for members, or pay tips good advice with which a member has solved a problem with another member. Interesting, concrete, illuminating.

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Must you go? de Antonia Fraser

2010, Weidenfeld & Nicolson. 328 pages-essay.
Antonia Fraser was married to a politician well known, had 6 children and had never contemplated divorce. But one night in 1975 was to greet, only to be kind, the author of The Birthday Party, whose representation had attended, and everything changed. He was Harold Pinter (also married to actress Vivien Merchant), and as the title says, do not let her go. The book is the diary of Antonia Fraser and her life with Harold Pinter until his death in 2008, when she made him the same question: Must you go? and the response this time was to be "yes." Fraser is a journalist and writer of historical biographies (including one about Marie Antoinette inspired Sofia Coppola), and a sophisticated and influential woman who was a classmate totally up to the great playwright. The two lived a really full of meetings, travel, exceptional circumstances cult drama and continuous celebrations of all possible fragments of happiness. They had a life of low very low (the cancer) and senior high (Nobel Prize), and much more in the middle. Pinter was tireless as a writer, director, actor, always had a project in hand, and political activism also emerged as an important part of your life. Moved me tremendously.

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Vertigine della lista, de Umberto Eco

2009, Bompiani-398 pages. Test.
In November 2009, Umberto Eco, commissioned by the Louvre Museum to organize a series of meetings educated on a topic of their choice, did not hesitate for a minute that the issue had to be the lists, his old passion as a medievalist (as you know who have read The name of the rose or Baudolino). The book summarizes the research not only gathering lists which appears with the literature of all time, but also works of figurative art are also his way lists or catalogs. And so we tasted lists are finite or infinite, things, places, treasures, people, angels, devils, plants, flowers, fish, raw materials .... Among the many wonders that we join the author in an intense bond of complicity, I stay with Roland Barthes, and what you like, what you do not like. And with Prevert and masquerade banquet. Beyond words.